Multi-channel
Multi-channel inventory and selling platform
One operational model for stock, orders and customers across supported marketplaces, B2B portal and trade-counter workflows.
Channel silos are killing your margin
Each new marketplace means another portal, another spreadsheet, another place where stock drifts. Your sales team is pulling data from five dashboards just to answer 'how are we doing this week?'
- Stock misaligned between marketplaces, website and B2B portal
- Customer records duplicated — same buyer, three profiles
- Financial reporting requires stitching five CSVs
- Channel profitability unclear because fees and costs aren't consolidated
- Expanding to a new channel means weeks of spreadsheet plumbing
One platform for supported channels and records.
Products, customers, stock, orders, invoices and supplier data share one operational model. Supported connectors use record-specific directions, while Shopify remains limited onboarding.
- Unified product catalogue with per-channel overrides (pricing, title, description)
- Cross-channel customer ledger (VIPs, blocklist, credit limits)
- Single-pane analytics for revenue, cost, profit by channel and SKU
- B2B portal runs from the same stock pool as your marketplaces
- Add a new channel in a day, not a month
Capabilities
What you get with Multi-Channel Inventory
Unified product catalogue
One master record per product. Override title, description, pricing, images per channel when needed.
Cross-channel customers
Recognise a buyer whether they came from Amazon, TikTok Shop, or your B2B portal. Full purchase history in one view.
Channel profitability
Revenue minus marketplace fees, shipping, returns, and cost of goods — broken down by channel, SKU, or period.
Connected-channel updates
Stock changes are coordinated across connected channels through their APIs, with timing dependent on each channel and current availability.
Unified finance
Operational invoices, supplier bills and payments can be prepared for optional outbound GBP push to Xero.
Per-channel rules
Different pricing, shipping rules, and inventory reservations per channel. Give each channel what it needs without forking the platform.
Built-in automation
The work that runs itself
- Sync stock on supported, configured channels subject to each marketplace API
- Auto-dedupe customers
- Auto-consolidate marketplace payouts
- Apply configured allocation rules
Ready to see it in action?
Book a 20-minute demo and we'll show you multi-channel inventory live, tailored to your operation.