Which UK marketplace has the lowest fees in 2026?

It depends on the category. Temu is typically the cheapest on commission (around 5% indicative) but commission contracts are negotiated per seller. eBay UK has lower effective rates for motors and business-industrial categories. Amazon UK has the lowest fees on consumer electronics and computers (around 7%) but highest on general merchandise (around 15.3%). TikTok Shop UK sits in the middle at 5-8% commission plus a 1.25% transaction fee. Use the calculator above to compare for your specific category and price.

Does Amazon FBA cost extra on top of the referral fee?

Yes. Amazon FBA fulfilment fees are separate from the referral fee shown here and vary by product size, weight and storage duration. This calculator models the referral fee only — for FBA sellers, subtract the relevant pick-pack fee from the gross profit shown. Merchant-fulfilled (FBM) and Merchant Fulfilled Network (MFN) sellers don't pay FBA fees.

How accurate are the Temu fee rates?

Temu's UK seller commission rates are contractual and not universally published. The rates in this calculator are indicative based on public information at time of writing. Sellers should verify their specific commission rate with their Temu account manager. Temu's direct courier label purchase (supported natively in MaxInvent) typically reduces shipping cost versus third-party couriers, which can improve effective margin.

Does this calculator include VAT on fees?

No — the calculator uses ex-VAT figures throughout for apples-to-apples comparison. VAT on marketplace fees is typically 20% for UK-established sellers, and is separately reclaimable if you are VAT-registered. For a fully accurate net-margin view including VAT treatment, consult your accountant or use the fee breakdown as the starting point.

Can I run all four marketplaces at once?

Yes. MaxInvent supports Amazon UK, eBay, Temu, TikTok Shop, Groupon and ClearanceFood on one platform with one stock pool. You can list the same SKU across all of them and MaxInvent keeps the stock synchronised in real time. Orders land in a single dispatch queue, labels print from one screen, and Temu courier labels can be purchased directly inside the app — unique to MaxInvent in the UK.

Free tool · 2026 rates

UK Marketplace Fee Calculator

Enter your sale price and cost of goods once. See fees and profit across Amazon UK, eBay, Temu and TikTok Shop side by side — updated for 2026.

Your numbers

Enter one sale price and cost of goods, and we’ll compare the fees and profit on every major UK marketplace in real time.

Sale price (ex VAT)

Cost of goods

Shipping cost (you pay)

Use ex-VAT figures throughout for an apples-to-apples comparison. Amazon, eBay and TikTok Shop charge fees on the net item price in most cases; Temu is commission-based on the total order.

Best margin

£9.49

Temu UK

Worst margin

£7.43

Amazon UK

Highest fees

£3.06

Amazon UK

Lowest fees

£1.00

Temu UK

Amazon UK

Lowest

Referral fee by category. FBA optional on top.

15.30% commission

Category

Referral fee 15.3% of item price, minimum £0.30 per order.

Sale price: £19.99
Commission: - £3.06
Total marketplace fees: - £3.06
Cost of goods: - £6.00
Shipping: - £3.50
Gross profit: £7.43
Margin: 37.2%

Relative fees100%

Verify on Amazon Seller Central — Fees

Amazon referral fees vary by category and sometimes by price threshold. FBA pick-pack fees, long-term storage, and VAT on fees are additional and depend on your product size/weight and VAT status. This calculator models the referral fee only.

eBay UK

Final value fee + fixed per-order fee.

13.40% commission

Category

Indicative final-value fee ~13.4% of total amount of sale, plus £0.30 per order. Actual rates vary by category and seller level.

Sale price: £19.99
Commission: - £2.68
Fixed per-order fee: - £0.30
Total marketplace fees: - £2.98
Cost of goods: - £6.00
Shipping: - £3.50
Gross profit: £7.51
Margin: 37.6%

Relative fees97%

Verify on eBay UK Seller Centre — Fees

eBay charges a final-value fee as a percentage of the total sale amount (item + postage) plus a £0.30 per-order fee. Store subscriptions, promoted listings and international sales add variable fees not modelled here.

Temu UK

Best

Commission only — no insertion fees.

5.00% commission

Category

Temu commission varies by category and seller programme. This calculator uses an indicative 5% commission rate; your contract may differ.

Sale price: £19.99
Commission: - £1.00
Total marketplace fees: - £1.00
Cost of goods: - £6.00
Shipping: - £3.50
Gross profit: £9.49
Margin: 47.5%

Relative fees33%

Verify on Temu Seller Portal

Temu's UK seller commission rates are contractual and not universally published. The values in this calculator are indicative and should be confirmed against your own seller agreement. Temu direct courier label purchase (available through MaxInvent) typically reduces shipping cost vs third-party couriers.

TikTok Shop UK

Commission + transaction fee.

8.00% commission

Category

TikTok Shop UK commission is typically 5-8% depending on category. This calculator defaults to 8%.

Sale price: £19.99
Commission: - £1.60
Transaction fee: - £0.25
Total marketplace fees: - £1.85
Cost of goods: - £6.00
Shipping: - £3.50
Gross profit: £8.64
Margin: 43.2%

Relative fees60%

Verify on TikTok Shop UK Seller University — Fees

TikTok Shop UK applies a commission fee (category-dependent) plus a 1.25% transaction fee. Affiliate programme commissions to creators are separate and not modelled here. VAT on fees is charged to non-VAT-registered sellers.

Sell on 3+ of these? Run them from one dashboard.

MaxInvent connects natively to Amazon UK, eBay, Temu, TikTok Shop, Groupon and ClearanceFood. One stock pool, one dispatch queue, Temu direct courier labels built in.

Book a demo See pricing

How UK marketplace fees compare in 2026

Fees are the single biggest driver of marketplace profitability — more than courier cost, more than cost of goods, often more than pricing strategy. A product that clears 22% margin on Amazon UK may run at 12% on eBay, 18% on TikTok Shop and 27% on Temu depending on category.

Amazon UK referral fees

Amazon charges a referral fee calculated as a percentage of the item price, with a £0.30 minimum per order. The default rate is 15.3% for most categories, but consumer electronics and computers are 7%, while beauty and health categories use tiered rates (8% on the first £10, 15% above). FBA fulfilment fees are charged separately and depend on your product’s size band and weight.

eBay UK final-value fees

eBay charges a final-value fee as a percentage of the total amount of the sale (item + postage) plus a £0.30 per-order fee. Most categories sit around 13.4%, media categories (books, music, DVD, games) around 12.8%, and motor parts around 10.5%. Store subscriptions and promoted listings add variable fees on top.

Temu UK commission

Temu’s commission rates are contractual and vary by category and seller programme. The calculator uses an indicative 5% rate, but rates between 2% and 10% are not unusual. Temu is unique among major UK marketplaces in that it offers direct courier label purchase — and MaxInvent is the only UK inventory platform that supports this natively.

TikTok Shop UK commission + transaction fee

TikTok Shop applies a category commission of 5-8% plus a 1.25% transaction fee. Affiliate partner commissions to creators are separate and typically range from 5% to 20% depending on your programme. For livestream-heavy brands, factor in creator commission as well.

All figures are indicative, based on publicly available seller fee documentation at time of writing. Sellers should always verify rates for their specific category, account type and contractual terms against each marketplace’s official fee pages before making pricing decisions. Marketplace names are trademarks of their respective owners.